Deliverable Art Direction, Branding
Sector Food & Beverage
Year Mar 2020

Bar Fausto

At the forefront of Denver's craft cocktail culture, Bar Fausto aims to prove that high quality doesn't always go hand-in-hand with pretension.

Fausto Says Drink

Two of Denver’s top restaurateurs, Jonathan Powers and Koan Goedman, partnered up for a cocktail bar in the RINO neighborhood of Denver. Being cycling enthusiasts, and fans of Italian cyclist Fausto Coppi, the partners tasked Mast with creating a brand rooted in vintage Italian cycling. The result is a type-driven brand accompanied by a subtle anise icon as nod to Jonathan and Koan’s love of amaro.

Fausto Caps

Drawing inspiration from classic Italian shop signage, a custom typeface was created in partnership with Badson Studio. The typeface was utilized for all collateral as well as interior and exterior signage.

Touches of cycling culture can be found everywhere at Bar Fausto. Even  the check carriers use handlebar tape to keep the checks in place.

Deliverable Art Direction
Sector Food & Beverage
Year Mar 2020