Siteinspire
A refresh for a long-revered resource.
The dot thickens
Siteinspire emerged as a pioneering platform for web design curation and discovery. For over ten years, it has served as both an archive and catalyst – documenting outstanding digital work while inspiring new creative directions. The platform’s endurance and influence have made the resource a cornerstone of design documention, trusted by designers worldwide to explore and share innovative web experiences.
Our friend and collaborator, Dan Howells, reached out to us some time ago about updating Siteinspire’s wordmark. This project coincided with Siteinspire’s first major update in 10 years—a complete rebuild that lays the groundwork for future features.
For over a decade the platform has been a constant for designers to share work and find inspiration. Some consider it the first of its kind.
The refreshed platform is now live, featuring a streamlined interface that highlights exceptional web design and development work. While preserving its core functionality, the new infrastructure positions Siteinspire for significant feature expansions.
Dan did an outstanding job, as always, and we are pleased to have played a small part in this update.
You can see the brand live on their site → here.
We collaborated with Dan to understand the mark’s evolution needs – a subtle yet impactful update. The core request was to remove the typography from within the dot emblem while preserving the dot itself, allowing the wordmark to take a more balanced role.
We crafted a custom refinement to the wordmark that aligns with the site’s updated typography choices. The result maintains Siteinspire’s recognizable identity while achieving a more sophisticated relationship between the dot and wordmark, reflecting the platform’s matured presence in the design community.
The dot now stands as an independent visual anchor, free to develop its own iconic presence separate from the typography. This creates a more dynamic brand system where the dot can function as a standalone mark – a condensed signature of Siteinspire’s identity that carries the platform’s essence even without the wordmark present.
